Ajmal
🔹 Ajmal – From Ardor to Global Fragrance Icon
Ajmal Perfumes is a heritage fragrance house founded in 1951 by Haji Ajmal Ali, who began with a modest investment in Assam, India. The brand initially focused on trading agarwood (oud) and later expanded to Mumbai before establishing a strong presence in Dubai in the 1970s. Today, Ajmal Perfumes operates over 300 branded stores and exports to more than 45 countries.
Still family-run, Ajmal has evolved into a vertically integrated perfume house that controls every part of production—from oud plantations and distillation to fragrance development and retail.
🔹 Legacy & Vision
Ajmal’s “farm-to-fragrance” model guarantees control and quality. Their privately owned agarwood plantations in Assam produce ethically harvested oud, ensuring sustainable sourcing and authenticity. By combining this heritage with global perfumery standards and modern consumer insight, Ajmal creates fragrances that bridge East and West.
Today, the brand is led by the second and third generation of the Ajmal family, continuing the founder’s vision with contemporary design and global ambition.
🔹 Product Ranges & Collections
Ajmal offers a wide portfolio, categorized into:
Eau de Parfum (EDP)
Eau de Toilette (EDT)
Concentrated Perfume Oils (Attars)
Gift Sets & Minis
Collections include Signature, Prestige, Gold, Values, and Blanche series, offering variety in scent profiles and price points.
🔹 Flagship Fragrances
• Amber Wood – A smooth amber-woody unisex fragrance with excellent depth and warmth.
• Amber Musc – A warm, slightly sweet blend of amber and musk with a rich dry-down.
• Symphony of Oud – An intense oud perfume crafted with balance and character.
• Song of Oud – A softer, refined oud with floral elegance.
• Long Island Sunset – A bright, fresh daytime fragrance ideal for warm weather.
• Musc Sensuel – Soft, clean, and slightly creamy—a musky skin scent.
• Oud Allure – Deep, sensual oud with exotic resins.
• Ambre Lumiere – A modern amber gourmand with sweet and spicy nuances.
• Blu Cologne – Fresh, aquatic, and perfect for summer or casual wear.
• Wisal – A feminine floral-musky perfume with a soft romantic aura.
• Ajmal V – A masculine citrus-woody blend with leather and spice, launched in 2025.
• Blanche III – Fruity and floral, combining berries, peony, amber, and vanilla.
🔹 Olfactory Families
Ajmal fragrances span a wide range:
Oriental Oud: Symphony of Oud, Song of Oud, Oud Allure
Amber & Musk: Amber Wood, Amber Musc, Ambre Lumiere
Fruity & Floral: Blanche III, Wisal
Aquatic & Fresh: Blu, Long Island Sunset
Spicy & Leather: Ajmal V
Soft Musks: Musc Sensuel
🔹 Longevity & Quality
Ajmal’s oils and EDPs are known for excellent projection and longevity:
Attars: 12+ hours on skin, 24+ on fabric
EDPs: 8–10 hours, depending on climate and skin type
Colognes: Typically 4–6 hours, with crisp freshness
All fragrances are formulated with a focus on climate adaptability, especially for warmer regions.
🔹 Fragrance Layering
Ajmal’s attars and sprays are perfect for layering:
Amber Wood + Musc Sensuel → rich warmth with soft elegance
Symphony of Oud + Wisal → smoky depth balanced by florals
Blanche III + Blu → vibrant freshness with berry-fruity heart
Layering allows wearers to personalize their scent while enhancing complexity and projection.
🔹 Life Moments & Recommended Scents
For romantic evenings, choose Musc Sensuel or Amber Musc with their sensual warmth.
For formal or cultural events, Symphony of Oud or Song of Oud offer depth and prestige.
For daily freshness, Blu or Long Island Sunset deliver clean appeal.
For gifting, Blanche III, Amber Wood, or Wisal are versatile and well-loved.
🔹 Seasonal Recommendations
🌸 Spring: Wisal, Blanche III
☀️ Summer: Blu, Long Island Sunset
🍂 Autumn: Amber Wood, Ambre Lumiere
❄️ Winter: Symphony of Oud, Amber Musc, Musc Sensuel
🔹 Packaging & Presentation
Ajmal's packaging reflects luxury with modern minimalism or classical Arabian design, depending on the collection. Gold accents, frosted glass, and ornate calligraphy feature in premium lines, while fresher scents adopt cleaner, contemporary styling.
🔹 Sustainability & Social Responsibility
Ajmal grows and distills its own oud, minimizing ecological harm and providing jobs in local communities. Their commitment to sustainability and ethical sourcing has earned them loyalty among fragrance enthusiasts seeking quality and integrity.
🔹 How to Choose Your Ajmal Fragrance
Want deep oud luxury? → Symphony of Oud or Oud Allure
Prefer sweet amber warmth? → Amber Wood or Amber Musc
Need something fresh and modern? → Blu, Long Island Sunset
Like florals or gourmand berries? → Wisal, Blanche III
Desire romantic or intimate scent? → Musc Sensuel
🔹 Frequently Asked Questions (FAQ)
Are Ajmal perfumes long-lasting?
Yes. Attars and EDPs are formulated for lasting power.
Are they unisex?
Many of them are; others are designed with feminine or masculine nuances.
Can I layer them?
Yes—layering is recommended with oils and sprays.
Are they suitable for gifting?
Absolutely—Ajmal’s packaging and quality make them excellent gifts.
🔹 Ajmal – A Heritage Reimagined for Today
Ajmal’s journey from a small Indian oud trader to a global perfume house is a story of passion, integrity, and evolution. Their fragrances reflect generations of knowledge and a deep respect for nature and tradition. From oud masterpieces to modern florals, Ajmal offers scents not just to wear—but to remember.